A marketing system that works day and night.
Four phases. Six levers. One score. Built for SME owners who want marketing that compounds — not campaigns that exhaust.
Launch price · $17.99 standard from July 1, 2026.
THE BIG IDEA
It's a system. Not a stack of tactics.
Most SME marketing fails for the same reason: scattered tactics that don't reinforce each other. The Smartketing® System organizes everything into a coherent framework — six levers that compound over time, each strengthening the next. A weak lever weakens the whole. A strong lever amplifies everything around it. That's the difference between a marketing system and a marketing checklist.
THE 5+1 LEVERS
Six levers. One system.
Each lever is a self-contained discipline you can master independently. But the power emerges from how they reinforce each other. ReactivAction™ fuels ReputAction™. AutomAction™ multiplies all four. And FidelisAction™ — the +1 — is the natural result when the others work together. A weak lever weakens the whole. A strong lever amplifies the others.
ReactivAction™
Your Hidden Treasure
Your existing contacts are your hidden treasure: former customers who've gone quiet, prospects who never converted, quotes that were never signed. ReactivAction™ systematically reactivates this dormant base — the most profitable lever in the system because these people already know you. Expected outcome: rapid cash flow from assets you already have.
ReputAction™
Proof Is Better Than Promises
In a world where everyone consults reviews before buying, your reputation is your most powerful sales asset — and the most underused. ReputAction™ systematizes the collection and strategic use of Google reviews, client testimonials, and case studies. Stop telling prospects you're the best. Show them what your customers say. Expected outcome: credibility and conversion rates that compound.
VisibilAction™
The Art of Omnipresence
The goal isn't to be everywhere — it's to be consistently present where your buyers actually pay attention. VisibilAction™ structures your content, social presence, and newsletters into a sustainable rhythm. Two well-chosen channels beat ten poorly-managed ones. Expected outcome: a steady stream of new contacts, growing brand recognition, and the discipline of staying top of mind.
FindAction™
Generating Leads Without Begging
FindAction™ is the engine that fuels your sales pipeline. It sets up the mechanisms that attract qualified prospects without you chasing them — funnels, lead magnets, structured prospecting. The difference between hoping leads will come and engineering a predictable flow. Expected outcome: a steady pipeline of qualified prospects with controlled acquisition costs.
AutomAction™
Put the Machines to Work
AutomAction™ is what makes the system scalable without increasing the effort. Email sequences, reminders, reporting, follow-ups — everything repetitive becomes automated. The machines handle what they do better than humans, while you focus on strategy and relationships. Expected outcome: time freed up, consistency guaranteed, and human errors eliminated.
FidelisAction™
The Cement of the System
FidelisAction™ is the +1 — not a lever you activate, but the natural result of the system working. When your customers are welcomed, see your proof, stay exposed to your content, and receive consistent follow-up, loyalty emerges as a byproduct. Loyal customers buy again, refer others, and forgive mistakes. Expected outcome: customers transformed into strategic assets.
FIVE PATHS FORWARD
Five paths. One system.
The Smartketing® System works whether you learn it yourself, execute it together, or hand it over entirely. Five paths, scaled to your time, budget, and ambition. Start where you are — graduate when you're ready.
01
Academy
Learn the system. Execute it yourself.
The book + 27 companion resources to learn the Smartketing® System and apply it internally. Self-paced, fully owned, no recurring commitment. Ideal for SME owners and small teams who want to master the method on their own terms.
02
Kickstart
From zero to baseline in 90 days.
A guided 90-day sprint to assess your current Smartketing® Score, activate your top 1–2 priority levers, and build the foundation. Done with you, weekly checkpoints, concrete deliverables. For SMEs who need momentum fast.
03
DWY (Done With You)
Co-build the system, lever by lever.
An extended 3–6 month engagement where your Smartketer co-builds each of the 5+1 levers with you. Hands-on workshops, content support, automation setup, accountability. For SMEs ready to invest in a system that compounds.
04
Strategic Co-Piloting
Your fractional marketing strategist.
Monthly strategic sparring with your Smartketer — quarterly planning, Score monitoring, lever prioritization, decision support. A fractional CMO scoped to the system. For SMEs whose operations run but need strategic clarity at the top.
05
FullService
The system runs while you run the business.
Your Smartketer operates the system on your behalf — content, sequences, reporting, optimization. You stay in the strategy seat; we handle execution. For SMEs whose growth depends on marketing output but whose team isn't structured for it.
Not sure which path fits your situation?
Talk to us →THE NEXT STEP
Ready to make your marketing compound?
One book.
The Smartketing® Score.
27 companion resources.
Yours forever, no subscription.
Launch price · $17.99 standard from July 1, 2026.